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The AdVantage archive page 10

Industry reporting published on this domain when AdVantage ran as a monthly trade title: appointments, campaigns, awards, research and agency news. Nothing here has been updated - it is kept online because the record is worth keeping.

Worst and best in the pitching process
News

Worst and best in the pitching process

Following the successful formula adopted for some years, by the Independent Agency Search & Selection Company (IAS) UK partners, the AAR, the IAS recently hosted their first Masterclass on Winning New…

AdVantage archive
Young Lions winners announced
Advertising

Young Lions winners announced

This year’s winners of the Cinemark Young Lions Competition have been revealed in an exciting and much anticipated announcement following an intense competition that put young industry talent to the test.…

AdVantage archive
VWV and MINI on secret assignment
Advertising

VWV and MINI on secret assignment

It’s not every day that a car brand launches a new addition to its fleet, which is why the introduction of MINI’s latest model to South African audiences, the Coupé, called for a stylish celebration. VWV was…

AdVantage archive
Loeries pays homage to next generation
Advertising

Loeries pays homage to next generation

Last year Adams & Adams, in a first for any law firm in South Africa, became an associate sponsor of, and official attorneys of The Loeries Awards. As a trendsetting firm, it has also this year become…

AdVantage archive
46664 apparel campaign a work of art
Advertising

46664 apparel campaign a work of art

46664 Apparel’s launch into South African retail is has been accompanied by a fascinating print campaign that’s not only full of historical references but is groundbreaking in its visual appeal.

AdVantage archive
New advert numbers rise
News

New advert numbers rise

Ornico advised that the number of new advertisements and commercials had risen month on month from August to October 2011. The total number of new ads monitored by the brand and reputation intelligence company…

AdVantage archive
Garage business launches new TV campaign
Advertising

Garage business launches new TV campaign

Imana Foods, a South African company that first started producing soya mince from a home garage in Kloof, KwaZulu-Natal, has launched a new television campaign to refresh its appeal and communicate its…

AdVantage archive
Capricorn FM’s new line up
Media

Capricorn FM’s new line up

Capricorn FM recently held a New Line-Up reveal event in Polokwane. The purpose of the soiree was to share the station’s direction for the 2012 from a programming perspective. The new line-up introduces more…

AdVantage archive
PRISM entry deadline looms
News

PRISM entry deadline looms

As the 25 January entry deadline looms for the 2025 PRISM Awards, public relations companies across southern Africa are waking up to the fact that entering the PRISM Awards is more of a ‘have to’ than a ‘would…

AdVantage archive
Record breaking number of Pendoring finalists
News

Record breaking number of Pendoring finalists

First a bumper crop of entries, followed by a record number of finalists – no fewer than 92 compared to last year’s 74. This is the proud achievement of the Pendoring Advertising Awards on the eve of its very…

AdVantage archive
Daily Maverick launches newswire service
Digital

Daily Maverick launches newswire service

The editorial team behind award-winning digtial publisher Daily Maverick has unveiled its Newswire and media syndication platform, “Newsfire”. The BETA version of the service is being made available for free…

AdVantage archive
Loeries appoint new CEO
News

Loeries appoint new CEO

The Loerie Awards has reappointed Andrew Human as CEO from 1 March 2012. Human planned to step down after last year’s event and, although candidates for the position were interviewed, the board decided to…

AdVantage archive
Primedia Lifestyle receives top honours
Advertising

Primedia Lifestyle receives top honours

Leading shopping centre marketing consultancy Primedia Lifestyle has once again received top honours for its retail marketing strategies at the SACSC (South African Council of Shopping Centres) Footprint…

AdVantage archive