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Monday, 7 September 2026Independent trade title · JohannesburgPublish with us
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The AdVantage archive

Industry reporting published on this domain when AdVantage ran as a monthly trade title: appointments, campaigns, awards, research and agency news. Nothing here has been updated - it is kept online because the record is worth keeping.

News

Appointments, account moves, results and the week's industry business.

308 items

Media

Broadcast, radio, publishing, streaming and the audience research behind them.

95 items

Marketing

Brands, campaigns, segmentation, loyalty and the discipline of getting bought.

61 items

Advertising

Agencies, creative work, out-of-home, awards and how the trade is paid.

158 items
Good luck Loeries finalists
News

Good luck Loeries finalists

AdVantage Magazine would like to wish all the 2012 Loerie finalists the best of luck. The judging is complete and took place between 17-20 September. AM1A: AFRICA & MIDDLE EAST – COMMUNICATION DESIGN No…

AdVantage archive
Congratulations to all the 2012 Loerie winners
News

Congratulations to all the 2012 Loerie winners

REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – DIRECT & PR COMMUNICATION ENTRANT TITLE BRAND PRODUCT MEDAL YEAR Advantage Y&R Namibia Music Awards MTC Namibia Music Awards Bronze 2012 REST OF AFRICA…

AdVantage archive
Tribute to John Farquhar
News

Tribute to John Farquhar

John Farquhar was an industry icon and the founder AdVantage magazine. His contribution to the industry has been enormous, his influence will be felt for years, and his stories will become legend. Here are…

AdVantage archive
TAMS to use audited figures supplied by DStv
News

TAMS to use audited figures supplied by DStv

As of Monday 10 December 2012 SAARF TAMS (Television and Audience Measurement Survey) will use the DStv audited figures for weighting the DStv penetration, PVR penetration within DStv and the bouquet…

AdVantage archive
Le Creuset meteoric rise
Marketing

Le Creuset meteoric rise

Foodie, PR Practitioner and Le Creuset devotee Brian Berkman discovers what’s behind the brand’s meteoric rise.

AdVantage archive
Sunday Times Top Brands Awards – all the winners
Media

Sunday Times Top Brands Awards – all the winners

At a glamorous event held last night at Urban Tree in Kramerville, – media personality, musician and SA Idols judge – announced the winners of the 14th Sunday Times Top Brands Awards. The Sunday Times Top…

AdVantage archive
Coca-Cola retains #1 brand position
News

Coca-Cola retains #1 brand position

Coca-Cola, Apple and IBM lead Interbrand’s 13th annual Best Global Brands report. While Coca-Cola retained its #1 position, Apple jumped to #2 with stellar sales in both developed and emerging markets over the…

AdVantage archive
EXSA honours exhibition and event industry
News

EXSA honours exhibition and event industry

The Exhibitions and Event Association of Southern Africa hosted the 2011 EXSA Awards Gala Dinner on 3 November at the Sandton Convention Centre to honour those who have contributed to the industry over the…

AdVantage archive
THEWEEKINTEN 01
Advertising

THEWEEKINTEN 01

gilvy Cape Town is on the hottest of hot streaks right now. It heads the creative leaderboard and has amassed enough points from the awards events so far that it can’t be overtaken in the two remaining events…

AdVantage archive
Jacaranda FM launches the Purple Rhino project
News

Jacaranda FM launches the Purple Rhino project

With World Rhino Day (22 September) fast approaching, and almost exactly two years after taking up the fight against rhino poaching, Jacaranda FM has launched its most exciting anti-poaching project to date.…

AdVantage archive
Groundbreaking deal for agency
News

Groundbreaking deal for agency

The Community Individual Development Trust (CIDT), pioneers of the free university education movement in South Africa, has acquired a 26% percent shareholding in Mortimer Harvey. The agency will also have a…

AdVantage archive
Deloitte 2012 media predictions
News

Deloitte 2012 media predictions

The ‘Catch Up commuter’ who uses smartphones, tablet computers and portable media players will become a force in the competitive 2012 electronics market, predicts Deloitte.

AdVantage archive