Media
Eyethu Zululand launches
Caxton has launched the Eyethu Zululand newspaper as a replacement for the discontinued Eshowe Watch . This forms part of a strategic realignment of the Caxton group’s newspapers in the region, underpinned by…
The AdVantage archive page 16
Industry reporting published on this domain when AdVantage ran as a monthly trade title: appointments, campaigns, awards, research and agency news. Nothing here has been updated - it is kept online because the record is worth keeping.
Advertising
Virgin Mobile runs new TV ads
Mobile operator Virgin Mobile South Africa is running a series of four humorous television commercials to promote its prepaid airtime offering. The colourful ads mark the first time in three years that Virgin…
News
News from Afrikaans newspapers on KykNet
Television viewers who are early risers can tune in to a discussion of the latest news in the Afrikaans dailies, as presented by editors from the Media24 newspaper stable: Tim du Plessis, Waldimar Pelser and…
Marketing
KFC launches new global positioning statement – ‘So Good’
For over a decade KFC has been South Africa’s favourite quick service restaurant brand according to Ipsos Markinor Sunday Times Top Brands Survey.
Media
New editor for DIY Magazine
EasyDIY, a quarterly niche magazine catering for do-it-yourself enthusiasts, announces its new editor, Marianne Malone. “My two great loves – DIY and magazines – have finally found a place together. I am…
News
Popular Mechanics seeks Inventor of the Year
South Africa’s most innovative minds will be recognised in a national competition organised by sci-tech magazine Popular Mechanics that will see one person earning the title “Inventor of the Year”. The…
Advertising
Vega dominates at Loeries and Pendorings
The Vega School of Brand Leadership’s (Vega) reputation as a leader in brand innovation has again been cemented having recently won one Gold, three Silver, and three Bronze awards, and claiming three out of…
News
Distell buys stake in UK company
To strengthen the growing presence of its wine brands in the UK, Distell has acquired a significant stake in BrandPhoenix Ltd, the UK-based wine distributor. BrandPhoenix is the owner of FirstCape, the…
Media
Ad agencies keen2bgreen
Ad agencies are a little greener and more environmentally aware, thanks to an initiative that saw the launch of ‘Keen2bgreen with Getaway’ during July. The brand’s sales teams dropped off recycling bins in…
News
AdVantage partners with CEM Africa summit
Knowing your customer in an ever-evolving world of multi-channel communication has never been more important and the prediction of purchasing trends and behaviour is what is going to ultimately affect your…
News
Posterscope SA to launch Out of Home Consumer survey
Posterscope, South Africa’s leading Out of Home advertising agency, will be launching OCS 2, their second Out of Home Consumer survey later this month. OCS is the world’s most in depth study of consumer…
Media
AMASA Learnership Programme open for 2012 intern applications
Kicking off its fourth year of attracting bright young talent into the media industry, the AMASA Learnership Programme (ALP), is now open for 2012 intern applications.
News
DRUM editor in cameo role in M-Net’s The Wild
DRUM is excited to announce the appearance of DRUM magazine editor, (Khosi), as herself in the M-Net soap The Wild.
News
DRUM editor in cameo role in M-Net’s The Wild
DRUM is excited to announce the appearance of DRUM magazine editor, (Khosi), as herself in the M-Net soap The Wild.
News
Idol winner brand ambassador for Ford
South African Idol’s winner, ’, celebrated his win with the knowledge that he’ll be hitting the road in a stylish new Ford Fiesta 1.6 Titanium. The five-door Fiesta Titanium is sure to garner plenty of…
News
Record entries for Cannes Lions 58th International Festival of Creativity
Cinemark are the local representatives of Cannes Lions and its affiliates; and are passionate about great film and advertising making this partnership the perfect platform to bring you the latest news from the…
News
DDB South Africa closes digital divide
DDB South Africa and its digital affiliate agency, Tribal DDB, are merging to form a single multi-disciplinary creative and strategic agency – in so doing, breaching the ‘digital divide’ that has forced too…
Marketing
AMASA launches Media Planning textbook
MASA has proudly launched its brand new Media Planning textbook in partnership with leading intellect in the industry. The textbook, already in high demand, is poised to be a highly successful industry guide.
News
Brian Mdluli leaves DMASA
Brian Mdluli will be leaving the DMASA after five years as CEO to pursue his career in business. Michelle Perrow, acting chairman of the DMASA, said “we have been very fortunate to have had Brian as our CEO…
News
SMG wins Network of the Year
The Starcom MediaVest Group (SMG) has received top honours at the Festival of Media Awards held in Switzerland last week. The group claimed the Network of the Year award following its 32 entries receiving…
Advertising
Agency to donate R50 000 to SADD through Facebook challenge
brandhouse, one of South Africa’s leading alcohol beverage companies has donated R50 000 to the South Africans Against Drunk Driving (SADD) after reaching 5 000 likes on their Facebook page recently.…
News
Beiersdorf South Africa appoints new media agency OMD
Beiersdorf South Africa announced the appointment of OMD Media Direction South Africa (OMD) as its new media agency in sub-Saharan Africa, including South Africa. The appointment follows a tender process to…
News
Cell C appoints Alan Knott-Craig as CEO
The Board of Cell C announced that it has decided to appoint Alan Knott-Craig as the new Chief Executive Officer of Cell C. Mr Knott Craig will join the company and the Cell C Board of Directors on 1 April…