Congratulations to all the 2012 Loerie winners

By Gillian Abrahams · AdVantage archive

From the AdVantage archive. This report was published on this domain when AdVantage covered the South African media, marketing and advertising industry as a monthly title. It is kept online for reference and has not been updated; people, prices and companies named in it have moved on.

Congratulations to all the 2012 Loerie winners — Cape Town City Hall. Photo: Martie Swart from Johannesburg, South Africa · CC BY 2.0 · Wikimedia Commons

ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – DIRECT & PR COMMUNICATION
Advantage Y&R	Namibia Music Awards	MTC	Namibia Music Awards	Bronze	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – INTERNET, MOBILE & INTERACTIVE COMMUNICATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Squad Digital Ltd	Daktari 1525	Safaricom	Doctors On Call	Gold	2012
Mccann Digital	Drugs Set Your Timeline	Israel Anti-Drug Authority	Israel Anti-Drug Authority	Silver	2012
Squad Digital Ltd	Kenyans For Kenya	Safaricom	Fundraising Campaign	Bronze	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – LIVE EVENTS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
TBWA East africa	Before and After. The Unretouched Story.	Power Vibe Studio	Power Plate	Campaign Bronze	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – PRINT & OUTDOOR COMMUNICATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
DDB Mozambique	Cat	Associação da Luta Contra o Cancro	Self breast exam	Campaign Bronze	2012
DDB Mozambique	School	Instituto Criança Nosso Futuro	Human trafficking	Campaign Gold	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – RADIO COMMUNICATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
IMPACT BBDO Dubai	The First Online Banner on the Radio	Wrigley	Skittles	Campaign Bronze	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – TV, FILM & VIDEO COMMUNICATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Africa	Club 10 Kobo	Airtel	Club 10 Kobo	Campaign Bronze	2012
Havas Tunisie	Stick	Protek	MONITORING AND SECURITY SYSTEMS	Silver	2012
REST OF AFRICA & THE MIDDLE EAST: AFRICA & MIDDLE EAST – INTEGRATED CAMPAIGNS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
MetropolitanRepublic Uganda	David Dddumba	MTN Uganda	SIM Card Registration Drive	Campaign Bronze	2012
Squad Digital Ltd	Bring Zack Back Home	Kenya Paraplegic Organization	Fundraising Campaign	Campaign Silver	2012
COMMUNICATION DESIGN: BRAND IDENTITY & COLLATERAL DESIGN – IDENTITY PROGRAMMES
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
King James RSVP	Society Corporate Identity	Society	Society	Campaign Silver	2012
FOXP2.2	Frankie Fenner	Frankie Fenner	Frankie Fenner	Campaign Bronze	2012
Grid Worldwide Branding (Pty) Ltd	SLOW	SLOW	SLOW	Campaign Silver	2012
Grid Worldwide Branding (Pty) Ltd	AAA School of Advertising	AAA School of Advertising	AAA School of Advertising	Campaign Bronze	2012
Studio Botes	Cavalli Stud & Wine Farm	Cavalli	Cavalli Corporate Identity	Campaign Bronze	2012
140 BBDO	The Art of Boxing	Johnny’s Athletics and Boxing	Johnny’s Athletics and Boxing	Campaign Bronze	2012
COMMUNICATION DESIGN: BRAND IDENTITY & COLLATERAL DESIGN – POSTERS & BILLBOARDS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
OPENCO The Open Collaboration	Kwaito	Vodacom	African Music Site	Campaign Bronze	2012
Joe Public Shift	Britain	Tropitone Sunless Bronzer	Britain	Campaign Bronze	2012
Ogilvy Johannesburg	Beads	Multichoice DStv	DStv	Bronze	2012
COMMUNICATION DESIGN: BRAND IDENTITY & COLLATERAL DESIGN – DIRECT & PROMOTIONAL MAIL
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public Shift	OFM Change Your Tune	OFM Change Your Tune	OFM Change Your Tune	Grand Prix	2012
TBWA\Hunt\Lascaris Johannesburg	Airoma TVC Brief	TBWA\Hunt\Lascaris	TBWA\ Design	Campaign Bronze	2012
MetropolitanRepublic	Acid Mine Water	Aveng Water	Acid Mine Water Purification	Silver	2012
Machine (Big Wednesday)	Marmite Blogger Drop	Marmite	Marmite Sandwich Spread	Silver	2012
Grid Worldwide Branding (Pty) Ltd	PAPER LOVES DESIGN	PAPER LOVES DESIGN	PAPER LOVES DESIGN – ENTRY KIT	Bronze	2012
COMMUNICATION DESIGN: BRAND IDENTITY & COLLATERAL DESIGN – GENERAL COLLATERAL
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Machine (Big Wednesday)	Digital Heroes	Habari Media	Habari Media Digital Heroes Calendar	Silver	2012
Bittersuite	Creativity through Contradiction	Bittersuite	Welcome to the hood	Bronze	2012
COMMUNICATION DESIGN: THREE DIMENSIONAL & ENVIRONMENTAL DESIGN – ARCHITECTURE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Tsai Design Studio	Vissershok Container Classroom	Safmarine community projects	Community classroom	Silver	2012
afritects	The Black Box	The Soweto Theatre	Professional Theatre Complex	Silver	2012
COMMUNICATION DESIGN: THREE DIMENSIONAL & ENVIRONMENTAL DESIGN – INTERIOR DESIGN & TEMPORARY STRUCTURES
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Tonic Design	Slow in the City	Slow	Slow in the City	Gold	2012
The Jupiter Drawing Room (South Africa) Cape Town	Skip. The Evolution of Washing. Installation	Unilever (Pty) Ltd	Skip Liquid Detergent	Gold	2012
Derrick, Stephen Lamb & STR Architects	Self Sustainable Stand	ICLEI	Climate Smart Cape Town	Silver	2012
FOXP2.2	Frankie Fenner	Frankie Fenner	Frankie Fenner	Bronze	2012
Cross Colours	Southern Eleven Restaurant	Southern Eleven	Southern Eleven	Bronze	2012
Brand Activation	The Siemens Baobab Tree	Siemens AG	Siemens AG	Bronze	2012
franc.	enmasse	enmasse	enmasse	Bronze	2012
COMMUNICATION DESIGN: THREE DIMENSIONAL & ENVIRONMENTAL DESIGN – PACKAGE & INDUSTRIAL DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Just Design	Devil’s Peak Brewing Company	Devil’s Peak Brewing Company	Range of Craft-Beers	Bronze	2012
M&C SAATCHI ABEL	Maison Thumbprint	Weylandts	Maison Wine Estate	Bronze	2012
COMMUNICATION DESIGN: PUBLICATION DESIGN – ANNUAL REPORTS, BROCHURES & TECHNICAL LITERATURE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ireland/Davenport	Dolls House	Habitat for Humanity	Habitat for Humanity Annual Report 2011	Gold	2012
Grid Worldwide Branding (Pty) Ltd	PAPER LOVES DESIGN	PAPER LOVES DESIGN	PAPER LOVES DESIGN – ENTRY KIT	Bronze	2012
The Jupiter Drawing Room (South Africa) Cape Town	Sanlam Foundation ‘Poster’ Brochure	Sanlam Life Insurance Limited	Sanlam Foundation	Bronze	2012
COMMUNICATION DESIGN: MOTION GRAPHIC DESIGN – BROADCAST DESIGN & GRAPHICS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Wicked Pixels	Design Indaba 2012	Design Indaba	Design Indaba 2012 \| I Am Not A Designer	Silver	2012
COMMUNICATION DESIGN: DESIGN MIXED-MEDIA CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Grid Worldwide Branding, Tonic Design	SLOW	SLOW	SLOW	Campaign Silver	2012
Ireland/Davenport	Dolls House	Habitat for Humanity	Habitat for Humanity Annual Report 2011	Campaign Bronze	2012
The Jupiter Drawing Room (South Africa) Cape Town	I am not a Designer	Interactive Africa	Design Indaba 15	Campaign Bronze	2012
The Jupiter Drawing Room (South Africa) Cape Town	Skip. The Evolution of Washing. Campaign	Unilever (Pty) Ltd	Skip Liquid Detergent	Campaign Silver	2012
COMMUNICATION DESIGN: DESIGN CRAFTS – PHOTOGRAPHY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Johannesburg	Eyelash	Multichoice KykNet	KykNet	Campaign Craft Certificate	2012
COMMUNICATION DESIGN: DESIGN CRAFTS – WRITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
King James RSVP	King James Bible	King James	King James	Craft Gold	2012
Joe Public Shift	OFM Change Your Tune	OFM Change Your Tune	OFM Change Your Tune	Craft Certificate	2012
COMMUNICATION DESIGN: DESIGN CRAFTS – ILLUSTRATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Saatchi & Saatchi	Fix A Smile Birthday Calendar	Operation Smile	Operation Smile	Craft Gold	2012
Machine (Big Wednesday)	Digital Heroes	Habari Media	Habari Media Digital Heroes Calendar	Craft Certificate	2012
Machine (Big Wednesday)	Marmite Blogger Drop	Marmite	Marmite Sandwich Spread	Craft Certificate	2012
OPENCO The Open Collaboration	Hip-hop	Vodacom	African Music Site	Craft Certificate	2012
COMMUNICATION DESIGN: DESIGN CRAFTS – TYPOGRAPHY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
TBWA\Hunt\Lascaris Johannesburg	Airoma TVC Brief	TBWA\ Hunt \ Lascaris	TBWA\ Design	Campaign Craft Certificate	2012
DIRECT & PR COMMUNICATION: PR COMMUNICATION CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
King James	Back at Ya	Santam	Santam	Campaign Gold	2012
Ogilvy Cape Town	The World’s First Alien Abduction Flavoured Gum	Kraft Foods	Stimorol Mega Mystery	Campaign Bronze	2012
Ogilvy Cape Town	Polo GTI Date Drive	Volkswagen	Polo GTI	Campaign Bronze	2012
Ogilvy Cape Town	Darling to Carling	South African Breweries	Carling Black Label	Campaign Silver	2012
Ogilvy Johannesburg	Wall of Hope	Yum Restaurants	KFC Add Hope	Campaign Bronze	2012
Dojo115	Wies Bang	Van Coke Kartel	Wies Bang	Campaign Bronze	2012
DIRECT & PR COMMUNICATION: DIRECT MAIL – DIMENSIONAL MAIL
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
MetropolitanRepublic	Braille Burger	Wimpy	Braille Burgers	Gold	2012
Machine (Big Wednesday)	Marmite Blogger Drop	Marmite	Marmite Sandwich Spread	Silver	2012
Ireland/Davenport	Highlighter	Right2Know	The Secrecy Bill	Bronze	2012
Society	Launch Party in a Box	Steri Stumpie	Steri Stumpie 1 litre	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: INTERNET ADVERTISING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Scroll Up	Volkswagen	Golf Cabriolet	Silver	2012
Gloo	BMW 3 Series Infographic	BMW	The new BMW 3 Series	Bronze	2012
Gloo	Samsung Galaxy Note Rich Media	Samsung	Galaxy Note	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: EMAIL MARKETING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Gloo	Kruger Gold Rush Email	FNB	FNB Share Investing	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: MICROSITE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public and Gloo	Clover “Way Better”microsite	Clover	Clover milk, cheese, cream and butter	Silver	2012
Ogilvy Cape Town	Polo GTI Date Drive	Volkswagen	Polo GTI	Silver	2012
HelloComputer	The All New Hyundai Accent	Hyundai	Hyundai Accent	Bronze	2012
HelloComputer	Scrum vs Scrum	Wimpy	Wimpy	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: BRANDED MOBILE CONTENT & APPLICATIONS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Be the Coach	South African Breweries	Carling Black Label	Gold	2012
140 BBDO	Window Shopper	New Media Publishing	VISI Magazine	Bronze	2012
Touchlab	go! South Africa	go!	go! South Africa	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: VIRAL & COMMUNITY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public	Twitter Army	JHHESA	Brothers for Life	Gold	2012
Ireland/Davenport	Walking Dead Activation	Fox International Channels, TOP TV	The Walking Dead	Silver	2012
Euro RSCG Group	Let your body drive	Peugeot	Peugeot 208	Silver	2012
Base 2	Team of Millions	Absa	Springboks Sponsorship	Silver	2012
Bletchley Park Creative Marketing Agency	The World’s Manliest Billboard	Bronx Men’s Shoes	Bronx Men’s Shoes	Bronze	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: APPLICATIONS & INTERACTIVE TOOLS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Draftfcb South Africa (PTY) Ltd & Hello Computer JHB	Tweets for Sweets	Toyota	Toyota Etios	Silver	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: DIGITAL MIXED-MEDIA CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public and Gloo	Clover “Way Better”	Clover	Clover milk, cheese, cream and butter	Campaign Bronze	2012
Ogilvy Cape Town	The World’s First Alien Abduction Flavoured Gum	Kraft Foods	Stimorol Mega Mystery	Campaign Bronze	2012
Ogilvy Cape Town	Polo GTI Date Drive	Volkswagen	Polo GTI	Campaign Silver	2012
Ogilvy Cape Town	Be the Coach	South African Breweries	Carling Black Label	Campaign Gold	2012
Draftfcb South Africa (PTY) Ltd & Hello Computer JHB	Etios here to make you smile	Toyota	Etios	Campaign Bronze	2012
Ogilvy Johannesburg	MK Is	Multichoice M-Net	MK	Campaign Silver	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: DIGITAL CRAFTS – INTERFACE & NAVIGATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Euro RSCG Group	Let your body drive	Peugeot	Peugeot 208	Craft Certificate	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: DIGITAL CRAFTS – ANIMATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public and Gloo	Clover “Way Better”	Clover	Clover milk, cheese, cream and butter	Craft Gold	2012
HelloComputer	Power Of Stop	Continental	Continental Tyres	Craft Certificate	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: DIGITAL CRAFTS – ILLUSTRATION & GRAPHIC DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Dojo115	Wies Bang	Van Coke Kartel	Wies Bang	Craft Certificate	2012
INTERNET, MOBILE & INTERACTIVE COMMUNICATION: DIGITAL CRAFTS – WRITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public and Gloo	Clover “Way Better”microsite	Clover	Clover milk, cheese, cream and butter	Craft Certificate	2012
LIVE EVENTS, ACTIVATIONS & SPONSORSHIP: LIVE EVENTS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
The Jupiter Drawing Room Johannesburg	Team of Millions Mall Activation	ABSA	ABSA Springbok Sponsorship	Campaign Silver	2012
Mohlaleng Media/76 MotherRussia	Absolut Blank	Absolut Vodka	Absolut Vodka	Campaign Bronze	2012
BrandsRock Marketing (Pty) Ltd	Built For One	PUMA	PUMA T7 Track Jacket	Campaign Bronze	2012
60 layers of cake	Boere Sushi	Maize in a Minute	Maize in a Minute	Campaign Bronze	2012
LIVE EVENTS, ACTIVATIONS & SPONSORSHIP: LIVE ACTIVATIONS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
FOXP2	Who’s Driving You Home Tonight?	Brandhouse	Drive Dry	Silver	2012
Joe Public	Ballet Box	The South African Ballet Theatre	Corporate	Silver	2012
Ogilvy Cape Town	Rehabilitation is Possible	PBN	Prisoner rehabilitation	Bronze	2012
Ireland/Davenport	Walking Dead Activation	Fox International Channels, TOP TV	The Walking Dead	Bronze	2012
LIVE EVENTS, ACTIVATIONS & SPONSORSHIP: SPONSORSHIP
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Darling to Carling	South African Breweries	Carling Black Label	Campaign Gold	2012
Ogilvy Cape Town	Be the Coach	South African Breweries	Carling Black Label	Campaign Gold	2012
LIVE EVENTS, ACTIVATIONS & SPONSORSHIP: LIVE CRAFTS – ART DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
The Jupiter Drawing Room (South Africa) Cape Town	Skip. The Evolution of Washing.	Unilever (Pty) Ltd	Skip Liquid Detergent	Craft Certificate	2012
Joe Public	Ballet Box	The South African Ballet Theatre	Corporate	Craft Certificate	2012
MEDIA INNOVATION: MEDIA INNOVATION – SINGLE MEDIUM
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	YouTube Interventions	Wilderness Foundation	Forever Wild Anti-Poaching Initiative	Silver	2012
MetropolitanRepublic	Braille Burger	Wimpy	Braille Burgers	Silver	2012
Ogilvy Cape Town	The BlueMotion Label	Volkswagen	BlueMotion	Bronze	2012
TBWA\Hunt\Lascaris Johannesburg	Drive Alive 3D	Drive Alive	Road Safety	Bronze	2012
Brand Activation	The World’s First Billboard for Dogs	Nestle Purina	Alpo Dog Food	Bronze	2012
MEDIA INNOVATION: MEDIA INNOVATION – MEDIA CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	The World’s First Alien Abduction Flavoured Gum	Kraft Foods	Stimorol Mega Mystery	Campaign Silver	2012
Ogilvy Cape Town	Be the Coach	South African Breweries	Carling Black Label	Campaign Gold	2012
The Jupiter Drawing Room Johannesburg	Team of Millions	ABSA	ABSA Springbok Sponsorship	Campaign Bronze	2012
OUTDOOR, STREET-POLE, AMBIENT, IN-STORE AND ALTERNATIVE MEDIA & FIELD MARKETING: OUTDOOR MEDIA
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
The Jupiter Drawing Room Johannesburg	Team of Millions Outdoor	ABSA	ABSA Springbok Sponsorship	Silver	2012
Net#Work BBDO	The Triangle Knows	Mercedes-Benz	Blind Spot Assist	Bronze	2012
OUTDOOR, STREET-POLE, AMBIENT, IN-STORE AND ALTERNATIVE MEDIA & FIELD MARKETING: STREET-POLE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Mega Mystery Street Poles 1	Kraft Foods	Stimorol Mega Mystery	Campaign Bronze	2012
OUTDOOR, STREET-POLE, AMBIENT, IN-STORE AND ALTERNATIVE MEDIA & FIELD MARKETING: AMBIENT MEDIA
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
DDB South Africa	Lounge	McDonalds	Kids Birthday Parties	Silver	2012
OUTDOOR, STREET-POLE, AMBIENT, IN-STORE AND ALTERNATIVE MEDIA & FIELD MARKETING: IN-STORE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Johannesburg	A shoe brochure in case of emergency	POWA People Opposing Women Abuse	POWA People Opposing Women Abuse	Silver	2012
OUTDOOR, STREET-POLE, AMBIENT, IN-STORE AND ALTERNATIVE MEDIA & FIELD MARKETING: ALTERNATIVE MEDIA & FIELD MARKETING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Johannesburg	Wall of Hope	Yum Restaurants	KFC Add Hope	Silver	2012
Ogilvy Cape Town	Darling to Carling	South African Breweries	Carling Black Label	Bronze	2012
PRINT COMMUNICATION: NEWSPAPER ADVERTISING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
King James	Grenade	Eagle Print Awards 2011	Eagle Print Awards 2011	Campaign Silver	2012
FOXP2	Dehli Belly	MWeb	Mweb Cloud Storage	Campaign Bronze	2012
Ogilvy Cape Town	School Kids	Volkswagen	Brake Assist	Campaign Bronze	2012
Y&R South Africa	Frankfurt	The Travel Counsellors South Africa	Travel	Campaign Silver	2012
DDB South Africa	Theodore	McDonalds	Kids Birthday Parties	Campaign Gold	2012
Saatchi & Saatchi	Hell	Tuffy Plastics	Tuffy Refuse Bags	Campaign Bronze	2012
Saatchi & Saatchi	Adultery	PharmaDynamics	Texa Allergy	Campaign Bronze	2012
DDB South Africa	Life Cycle Of The Office Cloth	McDonalds South Africa	Coffee	Bronze	2012
PRINT COMMUNICATION: TACTICAL USE OF NEWSPAPER
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Censorship	Webber Wentzel	Legal Aid Services	Silver	2012
The Jupiter Drawing Room Johannesburg	Team of Millions	ABSA	ABSA Springbok Sponsorship	Silver	2012
Ogilvy Cape Town	Wipe Out	Volkswagen	Genuine Shock Absorbers	Bronze	2012
PRINT COMMUNICATION: MAGAZINE ADVERTISING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Lamb	Mercedes-Benz	Lane Assist	Campaign Silver	2012
FOXP2	Whaler	Rediscover Dairy	Rediscover Dairy	Campaign Bronze	2012
TBWA\Hunt\Lascaris Johannesburg	Mother-in-law	Tiger Brands	Enterprise	Campaign Gold	2012
Y&R South Africa	Buffalo	Land Rover	Defender	Campaign Gold	2012
Ireland/Davenport	Parents	National Geographic Channel	The Dog Whisperer with Cesar Millan	Campaign Bronze	2012
Ogilvy Johannesburg	Daniel	Multichoice DStv	DStv PVR	Campaign Bronze	2012
PRINT COMMUNICATION: TACTICAL USE OF MAGAZINE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	The BlueMotion Label	Volkswagen	BlueMotion	Gold	2012
Ireland/Davenport	BMW Rear View Camera Cover	BMW	BMW Rear View Camera	Bronze	2012
PRINT COMMUNICATION: POSTERS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Horse	Chicken Licken	Slyders	Campaign Bronze	2012
TBWA\Hunt\Lascaris Johannesburg	Alarm	City Lodge Hotels	Road Lodge	Campaign Bronze	2012
DDB South Africa	Billy’s Dad & Mark’s Dad	McDonalds	Kids Birthday Parties	Campaign Silver	2012
Machine (Big Wednesday)	Hand	Marmite	Marmite Sandwich Spread	Campaign Gold	2012
Ireland/Davenport	Ball-point Pen	The National Geographic Channel	Shark Men	Campaign Bronze	2012
The Jupiter Drawing Room (South Africa) Utopia	Oil	BirdLife South Africa	Save Our Seabirds Festival	Campaign Silver	2012
PRINT COMMUNICATION: PRINT & COLLATERAL CRAFTS – ART DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Y&R South Africa	Buffalo	Land Rover	Defender	Campaign Craft Certificate	2012
DDB South Africa	Theodore	McDonalds	Kids Birthday Parties	Campaign Craft Gold	2012
TBWA\Hunt\Lascaris Johannesburg	Mother-in-law	Tiger Brands	Enterprise	Craft Certificate	2012
PRINT COMMUNICATION: PRINT & COLLATERAL CRAFTS – WRITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public	Coco	Lip Ice	Regular	Campaign Craft Certificate	2012
Net#Work BBDO	Reading is Rewarding	Exclusive Books	Fanatics Club	Craft Gold	2012
PRINT COMMUNICATION: PRINT & COLLATERAL CRAFTS – PHOTOGRAPHY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
FOXP2	Prisoners	Brandhouse	Drive Dry	Campaign Craft Certificate	2012
Y&R South Africa	Bush Baby	Land Rover	Defender	Campaign Craft Certificate	2012
PRINT COMMUNICATION: PRINT & COLLATERAL CRAFTS – ILLUSTRATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Ant	Mercedes-Benz	Lane Assist	Campaign Craft Certificate	2012
Saatchi & Saatchi	Lord Of The Flies	Wordsworth	Wordsworth Bookstore	Campaign Craft Gold	2012
Machine (Big Wednesday)	Bird	Marmite	Marmite Sandwich Spread	Craft Certificate	2012
RADIO COMMUNICATION: RADIO COMMERCIALS – UP TO 90S
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Reunion	Mercedes-Benz	Alert Assist	Grand Prix	2012
FOXP2	Pocket	Frank.net	Serious Illness Cover	Campaign Gold	2012
FOXP2	Dad	Masterlock	Masterlock Mini	Campaign Bronze	2012
Ogilvy Cape Town	The Talk	Kraft Foods	Stimorol Infinity	Campaign Bronze	2012
TBWA\Hunt\Lascaris Johannesburg	Allergy	Nampak	Twinsaver Tissues	Campaign Bronze	2012
TBWA\Hunt\Lascaris Johannesburg	Zulu Warrior	Flight Centre	Student Flights	Campaign Silver	2012
House of Brave	Chainsaw Massacre	First for Men	First for Men Insurance	Campaign Bronze	2012
Ireland/Davenport	Battle of Somme	War Museum	World War I Exhibit	Silver	2012
The Jupiter Drawing Room (South Africa) Cape Town	Park Assist Car Guard	Hyundai South Africa	ix35	Silver	2012
DDB South Africa	Cops & Robbers	McDonalds	Kids Birthday Parties	Bronze	2012
RADIO COMMUNICATION: NEW VOICE NON-ENGLISH RADIO
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Joe Public	Sterring	JHHESA	Brothers For Life	Gold	2012
Joe Public	Lincoln	Tracker	Tracker	Campaign Silver	2012
DDB South Africa	iBefday	McDonalds	Kids Birthday Parties	Bronze	2012
RADIO COMMUNICATION: RADIO CRAFTS – DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Cabo	Mercedes-Benz	Alert Assist	Campaign Craft Certificate	2012
RADIO COMMUNICATION: RADIO CRAFTS – WRITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Net#Work BBDO	Cabo	Mercedes-Benz	Alert Assist	Campaign Craft Gold	2012
Net#Work BBDO	Pharmacist	Chicken Licken	XL Hotwings	Campaign Craft Certificate	2012
FOXP2	Park Bench	Frank.net	Frank Life Cover	Campaign Craft Certificate	2012
RADIO COMMUNICATION: RADIO CRAFTS – ORIGINAL MUSIC & SOUND DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Johannesburg	Alphonso	Multichoice DStv	DStv TBN	Craft Certificate	2012
RADIO COMMUNICATION: RADIO CRAFTS – PERFORMANCE
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
140 BBDO	Tongue Twister	Mars Foods	Snickers	Craft Gold	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV & CINEMA COMMERCIALS – UP TO 90S
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Black River FC	The Last Dictator Standing	Nando’s South Africa	Meal for 6	Grand Prix	2012
Net#Work BBDO	Balance	Ndalo Media	Destiny Man Magazine	Campaign Silver	2012
King James	Sir Sneaky	Santam	Santam	Campaign Gold	2012
Draftfcb South Africa (PTY) Ltd	Little People ‘Brokeback’	Vodacom	Vodacom Mobile TV	Campaign Bronze	2012
King James	Time Flies	Allan Gray	Allan Gray	Silver	2012
Ogilvy Cape Town	Face Off	Kraft Foods	Stimorol Mega Mystery	Silver	2012
Lowe Bull Cape Town	Leila	Organ Donor Foundation	Organ Donor Foundation	Silver	2012
Ogilvy Johannesburg	So Good	Yum Restaurants	KFC	Silver	2012
Black River FC	Diversity	Nando’s South Africa	Trinchado and Chips; & Peri-crusted Wings and Chips	Bronze	2012
Ogilvy Cape Town	I believe I can fly	Kraft Foods	Stimorol Taste Twist	Bronze	2012
Ogilvy Cape Town	Rehabilitation is Possible	PBN	Prisoner rehabilitation	Bronze	2012
MetropolitanRepublic	Dog	First National Bank	Brand	Bronze	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV & CINEMA COMMERCIALS – ABOVE 90S
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Egg Films	Baby’s on Fire	Die Antwoord	Die Antwoord	Gold	2012
140 BBDO	To the Masters	Distell	Oude Meester	Bronze	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: INTERNET & MOBILE COMMERCIALS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Cockatoo confused by laser pointer	Wilderness Foundation	Forever Wild Anti-Poaching Initiative	Campaign Silver	2012
JWT Cape Town	Bloodsport	Kalahari.com	Kalahari.com	Campaign Silver	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV TRAILERS, CHANNEL & STATION PROMOS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ireland/Davenport	Bedtime	Fox International Channels, TOP TV	The Walking Dead	Campaign Silver	2012
Ogilvy Johannesburg	MK is… Peace, love & happiness (2 of 7)	Multichoice M-Net	MK	Campaign Gold	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: NON-BROADCAST VIDEO & FILM
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
7 Different kinds of Smoke	Out of this World	Vodacom	Service campaign	Bronze	2012
Saatchi & Saatchi	Curiosity Monster	UCT Graduate School of Business	Executive Education	Bronze	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Your Girlfriend	Face Off	Stimorol	Mega Mystery	Craft Certificate	2012
Bouffant	The Last Dictator Standing	Nandos	Nandos	Craft Certificate	2012
Bouffant	Diversity	Nandos	Nandos	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – CINEMATOGRAPHY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
MetropolitanRepublic	Dog	First National Bank	Brand	Craft Gold	2012
Velocity Films	Be the Difference	Eskom	Eskom 49M	Craft Certificate	2012
Velocity Films	Time Flies	Allan Gray	Allan Gray	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – PRODUCTION DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Egg Films	Pearl	Old Mutual	Old Mutual	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – ANIMATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Blackginger	Clover – Way Better	Clover	Clover	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – SPECIAL VISUAL EFFECTS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Face Off	Kraft Foods	Stimorol Mega Mystery	Craft Gold	2012
Velocity Films	Time Flies	Allan Gray	Allan Gray	Craft Certificate	2012
Sinister Studio	So Good	KFC	Brand	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – EDITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Volcano Advertising	Protection	Mutual & Federal	Mutual & Federal	Craft Certificate	2012
Upstairs Post Production	KFC – So Good.	KFC	KFC Corporate.	Craft Certificate	2012
Upstairs Post Production	P.S. I Love You	Cadbury’s	P.S.	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – ORIGINAL MUSIC & SOUND DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
MetropolitanRepublic	Dog	First National Bank	Brand	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS UP TO 90S – BEST USE OF LICENSED MUSIC
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Black River FC	The Last Dictator Standing	Nando’s South Africa	Meal for 6	Craft Certificate	2012
Ogilvy Johannesburg	So Good	Yum Restaurants	KFC	Craft Certificate	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS ABOVE 90S – DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
140 BBDO	To the Masters	Distell	Oude Meester	Craft Gold	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS ABOVE 90S – CINEMATOGRAPHY
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Velocity Films	The Masters	Oudemeester	Oudemeester Brandy	Craft Gold	2012
TELEVISION, FILM AND VIDEO COMMUNICATION: TV CRAFTS ABOVE 90S – EDITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Velocity Films	The Masters	Oudemeester	Oudemeester Brandy	Craft Certificate	2012
INTEGRATED CAMPAIGN: INTEGRATED CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Ogilvy Cape Town	Be the Coach	South African Breweries	Carling Black Label	Grand Prix	2012
Ogilvy Cape Town	The World’s First Alien Abduction Flavoured Gum	Kraft Foods	Stimorol – Mega Mystery	Campaign Silver	2012
Machine	If Mother didn’t tell you about Marmite, what else didn’t she tell you?	Marmite	Marmite Sandwich Spread	Campaign Bronze	2012
140 BBDO	To the Masters	Distell	Oude Meester	Campaign Bronze	2012
Ogilvy Johannesburg	MK is	Multichoice M-Net	MK	Campaign Bronze	2012
Joe Public	Run Jozi	Nike	Nike Running	Campaign Bronze	2012
UBUNTU AWARD: UBUNTU AWARD
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Exp Agency	Qhubeka	MTN	MTN Qhubeka	Silver	2012
Ogilvy Cape Town	The BlueMotion Label	Volkswagen	BlueMotion	Bronze	2012
STUDENT AWARDS: TV, CINEMA & INTERNET COMMERCIALS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Vega School of Brand Leadership/AFDA Collaboration	Wishing Well	Ster Kinekor	Vision Mission	Silver	2012
Vega School of Brand Leadership/AFDA Collaboration	Thato	Ster Kinekor	Vision Mission	Silver	2012
University of Pretoria	Thuli	Play Pumps	Play pumps	Silver	2012
Vega The School of Brand Leadership	Seven Seconds	Dementia SA	Dementia SA	Bronze	2012
AFDA Cape Town	THATO	Ster-Kinekor	Vision Mission	Bronze	2012
STUDENT AWARDS: FILM, VIDEO & MOTION GRAPHICS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
The Open Window School of Visual Communication	Gabe – Intro Sequence	Gabe	Gabe	Silver	2012
North-West University	Zombie Week	Mnet Action	Mnet Action	Bronze	2012
North-West University	Challenger	Discovery Investigation Channel	What Really Happened	Bronze	2012
AFDA Cape Town	There Are No Heroes	Short Film	Science Fiction	Bronze	2012
STUDENT AWARDS: RADIO COMMERCIALS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Red & Yellow School	Memory Game	3M	Post-It Notes	Bronze	2012
STUDENT AWARDS: NEWSPAPER & MAGAZINE ADVERTISING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
AAA School of Advertising Cape Town	Walrus	Hill’s Science Diet	Low calorie biscuits	Campaign Bronze	2012
Stellenbosch Academy of Design and Photography	He could’ve been there	Jacobs Coffee	Jacobs Coffee	Campaign Gold	2012
Stellenbosch Academy of Design and Photography	FedEx Delivers	FedEx	FedEx	Campaign Gold	2012
Red & Yellow School	Santa Reindeer Cake Collapse	Royal	Royal Baking Powder	Campaign Bronze	2012
STUDENT AWARDS: POSTERS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
greenside design center college of design	Reconstruction	none	South Africa for Japan	Silver	2012
greenside design center college of design	Connection	None	South Africa for Japan	Silver	2012
The Open Window School of Visual Communication	Pecha Cucha August 9 2012	Pecha Cucha	Pecha Cucha	Bronze	2012
Vega School Cape Town	F.O.M.O	Rocking the Daisies	Music festival	Bronze	2012
STUDENT AWARDS: OUTDOOR, AMBIENT MEDIA, ALTERNATIVE MEDIA & FIELD MARKETING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
AAA School of Advertising Cape Town	The Dark Series	Nestle Kit-Kat	Nestle Kit-Kat Dark	Bronze	2012
STUDENT AWARDS: LOGOS AND IDENTITY PROGRAMMES
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
University of Johannesburg	Boxed Model	Boxed	Boxed Model	Silver	2012
Vega School Cape Town	Fill Restaurant	Fill Restaurant	Restaurant	Silver	2012
North-West University	Score	Score	Score	Bronze	2012
MGI Potchefstroom	neighbourhood	neighbourhood	corporate identity	Bronze	2012
STUDENT AWARDS: COLLATERAL DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Vega School of Brand Leadership	Constructive Procrastination	Self Promotion	Self Promotion	Gold	2012
AAA School of Advertising Cape Town	Me, Myself and I Portrait	Selfpromo	Me myself and I (Unholy trinity)	Bronze	2012
AAA School of Advertising Cape Town	Bizarre Recipe Book	Lonely Planet	Calendar	Bronze	2012
AAA School of Advertising Cape Town	The Plastic Factory	Own Brand	Infographics	Bronze	2012
STUDENT AWARDS: ARCHITECTURE & INTERIOR DESIGN, ENVIRONMENTAL & PACKAGE DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Stellenbosch Academy of Design and Photography	paper cuts	band aid	band aid	Bronze	2012
MGI Potchefstroom	Twinsaver rabbits	Twinsaver	Twinsaver rainbow tissues	Bronze	2012
STUDENT AWARDS: PUBLICATION DESIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
AAA School of Advertising Cape Town	Orania	Orania	Orania	Gold	2012
AAA School of Advertising Cape Town	Typafrica	Typafrica	Typafrica Zine	Silver	2012
University of Pretoria	The Legend of the Seas	The Legend of the Seas	The Legend of the Seas	Silver	2012
STUDENT AWARDS: DIGITAL CRAFTS
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Vega School of Brand Leadership	The Waitress	ISTD	ISTD	Craft Certificate	2012
STUDENT AWARDS: INTEGRATED CAMPAIGN
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Red & Yellow School	RFLCT FWD.	17 Cosmetics	17 Cosmetics	Campaign Bronze	2012
Vega School of Brand Leadership	Idea Bank	Absa	Design Indaba Sponsorship	Campaign Bronze	2012
University of Pretoria	Unfold	Sappi ThinkAhead Awards	Sappi ThinkAhead Awards	Campaign Bronze	2012
STUDENT AWARDS: PRINT & DESIGN CRAFTS – ART DIRECTION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Vega, School of Brand Leadership	Constructive Procrastination	Self	Self	Craft Certificate	2012
STUDENT AWARDS: PRINT & DESIGN CRAFTS – WRITING
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
Vega, School of Brand Leadership	Constructive Procrastination	Self	Self	Craft Certificate	2012
STUDENT AWARDS: PRINT & DESIGN CRAFTS – ILLUSTRATION
ENTRANT	TITLE	BRAND	PRODUCT	MEDAL	YEAR
North-West University	Gogol Bordello	Gogol Bordello	Gogol Bordello	Craft Certificate	2012

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