Advertising
Rhino Panda ad makes waves in Asia
An advert featuring a giant panda bear with a bleeding, hacked off
Advertising page 5
Agencies, creative work, out-of-home, awards and how the trade is paid.
Advertising
Tavern TV highly effective in reaching emerging black middle class
Which brand would not want to captivate a market that holds over 40% of spending power in South Africa? One Digital Media’s recent study shows that their Tavern TV network manages to do just that, and it does…
Advertising
Primall Media unveil digital platforms in Sandton City
Hot on the heels of Sandton City’s major refurbishment, Unlimited’s retail advertising specialist Primall Media, has added to the centre’s aesthetics by installing 12 skyscrapers and two video walls to its…
Advertising
Cross Colours creates saucy campaign
Cross Colours, an integrated advertising agency based in Johannesburg, has developed a series of tongue-in-cheek radio commercials and print ads for RockHard Weekend, a natural sexual performance enhancer for…
Advertising
MoneyGram and ComutaNet team up
MoneyGram offers convenient and flexibile way to transfer money across the globe. The company recognised that there are millions of people in South Africa who would benefit greatly from the service if they…
Advertising
Conversation LAB wins new business
Durban and UK – New creative agency, Conversation LAB has won two pieces of new business – International Fashion brands Beaver Canoe and Style. This comes hot on the heels of their other significant new…
Advertising
Mall activation grows sales leads for Jaguar and Range Rover
“These actionable leads were generated through one-on-one engagement between prospective buyers and our trained promoters,” says Mall Active’s Travis Brown. “Overall the Jaguar activation ran in 11 malls and…
Advertising
Campus Media finds South Africa’s hottest student DJ
Campuses across South Africa have been rocked by the opportunity to showcase their top student DJ’s in the McDonald’s Top Jock search. With Campus Media , leaders in student marketing, at the fore of this…
Advertising
Campus Media finds South Africa’s hottest student DJ
Campuses across South Africa have been rocked by the opportunity to showcase their top student DJ’s in the McDonald’s Top Jock search. With Campus Media , leaders in student marketing, at the fore of this…
Advertising
Special-FX and King Pie’s latest offering
Special-FX, leading Johannesburg-based creators of in-camera, stage and in-store effects generated the exploding wardrobe in the new King Pie television commercial on a commission from Reel Edge Studios and…
Advertising
MASA congratulates AAA Media Management student
The student who showed the best attitude, aptitude and enthusiasm for entering the world of media according to the AAA was Sadhvi Rampersad, and Chairperson Lyn Jones was at her graduation to congratulate her.
Advertising
Net#work BBDO wins Gold at Pendoring Awards
The entertaining and humorous TV campaign by N et#work BBDO for Ndalo Media magazine title Destiny Man had made waves as it depicts a socially inept character who is obviously not reader of the publication.
Advertising
Advertisers urged to focus on newspapers’ core circulation numbers
Advertisers looking to get more bang for their buck should look at various sales statistics when choosing the best print space, says ADS24 CEO Linda Gibson.
Advertising
TLC and Lucozade energise gym goers
Lucozade, GlaxoSmithKline’s global energy drink is getting its ‘Do more and win’ message to active, thirsty consumers thanks to lifestyle communication specialist TLC. Lucozade’s national advertising campaign…
Advertising
Cadbury Perk creates awarness through animation
Kraft Foods is using the perfect medium to create awareness of its new Cadbury Perk chocolate bar to Daily Sun readers. Through Unlimited’s creative comic experts Mamba Media, and its weekly Soccer Warrior…
Advertising
SABC 2 talk show Mo’Nique gets a “lift”
Where better to reach upper LSM women than in shopping malls? To promote and create awareness of the popular American talk show , The MediaShop, the media agency of choice for SABC, has selected a national…
Advertising
TLC and Dettol raise funds for the Children’s Hospital Trust
Dettol has launched its ‘Health for More Touch’ campaign across Unlimited’s TLC platforms for a period of three months. The campaign is encouraging consumers to buy any Dettol product and help raise funds for…
Advertising
Orbit chews on Billads
Following the success of previous campaigns . Set to run in over 100 sites nationwide, the Billads Orbit campaign will focus on upmarket restaurant consumers and engage them by giving them the opportunity to…
Advertising
Carat SA wins Woolworths account
Media agency Carat SA has announced its latest win – the coveted Woolworths account. In charge of Woolworths buying for the past three years, Carat has now been entrusted with the full Woolworths media…
Advertising
SA’s four most loved TV ads
Draftfcb agencies have dominated – once again – the annual Millward Brown Best Liked Television Ads Top 10 list.
Advertising
Anglo American launches new advertising campaign
The second phase of Anglo American’s new high impact, big brand advertising campaign, recently launched will effectively communicate and promote the Group’s commitment to South Africa and its people.
Advertising
Lowe Bull CT continues successful Hansa Pilsener campaign
Advertising agency Lowe Bull Cape Town has added to the momentum of the Hansa Pilsener campaign with another colourful TV commercial. Featuring the much-loved Vuyo, a young man who, just like Hansa Pilsener,…
Advertising
Continental Outdoor Media supports breast cancer awareness
Breast Cancer awareness in rural Botswana was given a boost through a partnership with Continental Outdoor Media and The Journey of Hope (initiators of the awareness campaign). Continental Outdoor sponsored…
Advertising
AdReview goes online
Tony Koenderman’s AdReview is positioned as an essential handbook for those making choices in marketing. Looking for a new agency, design shop or public relations consultancy? AdReview can tell you who’s…