The leading voice in the media, marketing and entertainment industry.
TomTom is using the mobile media platform to entrench its new product, TomTom HD, into the market. Brandyourcar.com’s CEO, Pieter Groenewald, says that the marketing team from TomTom had a very specific target market and geographic segment in mind. “The client wanted to target highly trafficked highways and roads around Gauteng only, engaging men and… read more
TomTom has launched a new campaign “Break Free”. The campaign aims to encourage people around the world to break free from traffic jams with TomTom’s HD Traffic service. HD Traffic is a live traffic service that delivers accurate traffic information straight to a compatible TomTom device every two minutes – that’s up to seven times… read more
