The leading voice in the media, marketing and entertainment industry.
Adverts in modern marketing are increasingly turning to more and more advanced visual effects in creating entertaining scenarios for viewers and customers. This is exemplified in the new Minute Maid ad for China that the Shangai based agency BBH commissioned AMICollective to create, who in turn commissioned Luma Animation, to assist with the 3D aspects… read more
Masters & Savant Worldwide recently finished animating the most beloved breakfast cereal characters in the world, “Snap”, “Crackle” and “Pop” for a new Kellogg’s Rice Krispies commercial for JWT, Johannesburg. The commercial, which aims to give mothers creative ways to spend more time with their children, involved “Snap”, “Crackle” & “Pop” coming alive and becoming… read more
