Skip to content
Monday, 7 September 2026Independent trade title · JohannesburgPublish with us
Media › Marketing › Advertising
Trade reporting for the South African communications industryAdvertise ›
Advertising · Archive

Santam challenges Nando’s

By Gillian Abrahams · AdVantage archive
From the AdVantage archive. This report was published on this domain when AdVantage covered the South African media, marketing and advertising industry as a monthly title. It is kept online for reference and has not been updated; people, prices and companies named in it have moved on.
Santam challenges Nando’s
2018 02 26 Advertising hoarding for cross country event, Estrada de Ferreiras, Albufeira. Photo: Kolforn ( Kolforn ) · CC BY-SA 4.0 · Wikimedia Commons

Santam,have responded to the TV ad created by quirky fast food chain

Nando’s. The response is a challenge to Nando’s spoof of Santam’s latest  TV ad

featuring Ben Kingsley and a character named “Floyd”.  The ad dubbed ‘Back At Ya’ starts flighting on national TV

stations tomorrow (25 March 2012)

To see the ad click on

http://www.youtube.com/watch?v=eUAKjzEzeq8

Filed under: back at ya · ben kingsley · nandos · santam

More from the Advertising archive

Agencies, creative work, out-of-home, awards and how the trade is paid.Section index ›
THEWEEKINTEN 01Advertising

THEWEEKINTEN 01

gilvy Cape Town is on the hottest of hot streaks right now. It heads the creative leaderboard and has amassed enough points from the awards events so far that it can’t be overtaken in the two remaining events…

AdVantage archive