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The Work - archive page 2
Everything filed under "The Work" in the AdVantage archive. Current reporting lives in Advertising.
Advertising
Chateau Libertas has a new look
Chateau Libertas, one of South Africa’s well established red wine blends, has been given a new look as it gears up for its 80th birthday next year. The bright yellow rectangular label has made way for a…
Advertising
Lowe Bull JHB exposes harsh reality of human trafficking
With a hard-hitting TV commercial (‘The trade’) produced in partnership with Alberton Child Welfare, advertising agency Lowe Bull Johannesburg is raising awareness of the under-reported issue of human…
Advertising
Momentum launches new ad
Momentum has launched a new television commercial that alludes to the wide choice of products and services it offers while demonstrating the Momentum broker’s passion and understanding of that choice.
Advertising
Roman’s Pizza campaign pays tribute to advertising legends
Convenience food brand Roman’s Pizza’s marketing communication campaigns have become familiar to South Africans with its use of, at times, absurd humour and slapstick comedy. Next week, the brand launches its…
Advertising
Cross Colours creates saucy campaign
Cross Colours, an integrated advertising agency based in Johannesburg, has developed a series of tongue-in-cheek radio commercials and print ads for RockHard Weekend, a natural sexual performance enhancer for…
Advertising
Special-FX and King Pie’s latest offering
Special-FX, leading Johannesburg-based creators of in-camera, stage and in-store effects generated the exploding wardrobe in the new King Pie television commercial on a commission from Reel Edge Studios and…
Advertising
TLC and Lucozade energise gym goers
Lucozade, GlaxoSmithKline’s global energy drink is getting its ‘Do more and win’ message to active, thirsty consumers thanks to lifestyle communication specialist TLC. Lucozade’s national advertising campaign…
Advertising
Cadbury Perk creates awarness through animation
Kraft Foods is using the perfect medium to create awareness of its new Cadbury Perk chocolate bar to Daily Sun readers. Through Unlimited’s creative comic experts Mamba Media, and its weekly Soccer Warrior…
Advertising
SA’s four most loved TV ads
Draftfcb agencies have dominated – once again – the annual Millward Brown Best Liked Television Ads Top 10 list.
Advertising
Lowe Bull CT continues successful Hansa Pilsener campaign
Advertising agency Lowe Bull Cape Town has added to the momentum of the Hansa Pilsener campaign with another colourful TV commercial. Featuring the much-loved Vuyo, a young man who, just like Hansa Pilsener,…
News
Nestlé and JWT value add for ice cream brand
To create awareness around its latest value add to consumers, Nestlé and its creative agency JWT Johannesburg have executed a national in-store advertising campaign for ice cream brand, Country Fresh. The…
Advertising
Heineken launches global brand campaign
With their latest campaign , Heineken has introduced an enhanced packaging range in South Africa along with a new TVC.
Advertising
I-Pledge to affect behavioral shift on SA roads
Earlier this month, Ogilvy Johannesburg’s campaign for IMPERIAL was launched to the media, government, transport and road safety stakeholders. The campaign, called I-Pledge, aims to affect a behavioral shift…
Advertising
Campaign centres around intellectual combat
Webber Wentzel has launched their new advertising campaign created by Net#work BBDO. Titled, ‘Their thinking, our thinking’ the campaign includes a variety of radio and print adverts that centre around…
Advertising
Sasol showcases 60 years of innovation
The recently launched ‘Innovation of the People’ advertising campaign, created by TBWA\Hunt\Lascaris, highlights how Sasol’s innovation touches the lives of millions and also plays a part in our day-to-day…
Advertising
MINI Countryman lights up the Runway
With trailing lights that mimic an airport runway, the MINI Countryman billboard at OR Tambo is turning heads! The brief was to come up with an idea that would draw attention to the MINI’s newest family member…
Advertising
Wimpy braille burgers
know that they offered braille menus in all of their restaurants. To spread the word they built braille burgers that blind people could actually read. With the help of skilled chefs they took sesame seeds and…
Advertising
Santam challenges Nando’s
Santam,have responded to the TV ad created by quirky fast food chain
Advertising
View new chewing gum ad on YouTube
Stimorol has launched a new television and radio commercial for their new innovation Stimorol TasteTwist – flavour changing gum!
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