
Corporate SA has woken up to social media
Large corporate brands in South Africa have woken up to social media, following in the footsteps of their customers.
Archive material credited to this byline.

Large corporate brands in South Africa have woken up to social media, following in the footsteps of their customers.

South Africans have shown little change in their radio listening habits, with SAARF’s latest RAMS release showing no significant listening changes over the previous survey.

The 2025 Loeries Exhibition launches in Cape Town at Concept Interactive from 11 – 15 March.

Johanna McDowell is the MD of Independent Agency Search and Selection Company (IAS) answers some question about writing a brief and without it, explains why the advertiser is exposed.

The general consensus in the industry is that once you’ve resigned from a company, the relationship ends there, even if you parted on good terms. While that may have been true a decade or so ago, many…

Ogilvy South Africa announced today the launch of Social@Ogilvy, a worldwide practice connecting all of the agency’s social media experts to deliver solutions across all areas of business. Ogilvy Public…

The organisers of the fundraising initiative, Casual Day, have announced that Edcon has come on board as the main sponsor this year – for a period of three years.

The release of the third quarter (July – September) ABC circulation figures today again showed that while especially daily newspapers are suffering declines, magazines – except for a few dramatic drops – are…

Lifestyle, the female hygiene brand behind South Africa’s number 1 pantyliner, introduced the Carry Yourself with Confidence campaign last year, to educate and empower young women between the ages of 11 and 16…

Since the Rank TV network was launched in 2002 commuters have remained informed and entertained by the extensive SABC content provided to the network. Almost 10-years later and the two parties continue to…

Associated Magazines, publisher of leading media brands, Cosmopolitan, Good Housekeeping/Goeie Huishouding, Marie Claire, O, The Oprah Magazine, and House and Leisure is changing its name to Associated Media…


Joe Public has won a highly coveted international social media Bees Award in the category Best Use of a Micro-Blogging Platform for its stand out Brother’s for Life campaign funded by USAid; this despite…

“Radio personality”, “stand-up comedian”, “columnist”, “TV talk show host” or simply “the guy who is prepared to stick his head up ANY lion’s mouth”. What you call him really doesn’t matter. What does… is that…

Peter Hayward, CEO and founder of Hayward’s Grand Safari Events and Expeditions, is passionate about causes such as combating rhino poaching in southern Africa, sustaining African culture and lifestyle in…


As event architects, we craft our exhibition solutions in conjunction with our partners to ensure we always find the best combination of solutions to meet the client’s business objectives first and then work…

The Home Tester Club, a social community review and ratings site born in South Africa and being exported internationally by the Buchanan Group, has signed up its 25th thousand member in South Africa, showing…

Unfazed by a surprise snowfall and freezing temperatures, Gautengers turned out in their droves to visit Decorex Joburg at Gallagher Convention Centre over the past long weekend.

How much do you love South Africa? Why are you happy to be living here? Why is it “lekker to be here”?

This year’s Pendoring Awards will be an advertising celebration and feast without equal. Entertainment is set to be outstanding with red hot music a by Die Heuwels Fantasties, Nadine, Snotkop and CH2 and the…

Independent radio station, Jacaranda 94.2, has grown in leaps and bounds in the past year – 24% growth in Gauteng audiences, 27.9% Afrikaans market share in Gauteng and a 50% growth in English audiences, as…

South Africa’s luxury consumers are bucking the global trend when it comes to the values driving their product and brand choices. Consequently, marketers responsible for guiding the fortunes of these brands…

Bridget von Holdt, MD of Inzalo Communication in Johannesburg has been awarded the 8 th PRISA / Ivan O’Brien Leadership Award 2012.