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The Latex League informs industry on greener printing

By Webmaster · AdVantage archive
From the AdVantage archive. This report was published on this domain when AdVantage covered the South African media, marketing and advertising industry as a monthly title. It is kept online for reference and has not been updated; people, prices and companies named in it have moved on.
The Latex League informs industry on greener printing
Woolworths Johannesburg. Photo: Jeff Attaway · CC BY 2.0 · Wikimedia Commons

Latex Printing is paving the way for a ‘greener’ print industry, with its revolutionary water-based inks; containing no Hazardous Air Particles (HAP’s) or biocides, is non-flammable, non-toxic, odorless and contains very low VOC’s (Volatile Organic Compounds).

Based on this eco-friendly drive, Midcomp has created a marketing initiative for all their Latex Print customers. The Latex League website (www.latexleague.com) is a platform where Latex Print customers can list their businesses, their services, promote their company profile and boast their contribution towards the ‘Green Drive’.

The Latex League website offers eco-friendly consumers the opportunity to find and support the companies that are aiming to make an environmental difference. See http://www.latexleague.com/find-a-latex-print-provider.html

The Latex League is a marketing initiative to inform and educate the industry; end users, ad agencies, corporate, marketers, advertising executives and designers alike, so they are empowered with the knowledge about a truly eco-friendly print media. With the Latex Leaguewebsite, end users will know what they are asking for and where to find it.

Filed under: biocides · eco fiendly print media · hazardous air particles · latex printing · leaguewebsite · non toxic · ordorless low voc · volatile organic compounds

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