Sprite Unleashed Nationwide Hip-Hop Talent Search

Sprite Uncontainable is a dynamic Sprite hip-hop talent search programme which launched on 18 April 2012. Well-known New York based rapper and legendary hip-hop producer Talib Kweli, together with a panel of judges, will scout for South Africa’s most outspoken and uncontainable talent in dance, emceeing and graffiti.
“Globally, Sprite has played a significant role in the hip-hop space. This year, South African hip-hop communities will be given the opportunity to experience a dynamic and exciting programme by showcasing their talent and standing a chance to win an exclusive hip-hop experience with Talib Kweli,” says Hlukani Rikhotso, Sprite Brand Manager.
The hip-hop community will have an opportunity to boldly step-up to the hip-hop plate and unleash their talent through the Sprite Uncontainable Hip-Hop talent search. The participants will be judged by a panel consisting of industry executives in the hip-hop industry: Mernoly Simba from Masters of Rhythm, Falko the renowned graffiti artist and Reason, the award-winning rapper. The public will also have the opportunity to vote for their favourite Sprite Uncontainable winners.
The Sprite Uncontainable Hip-Hop talent search will unfold in three phases: The national Sprite Mobile Studio experience (23 April – 23 June), Rooftop Experience (14 July – 28 July) – in Durban, Cape Town and Johannesburg and Main Event in Johannesburg (01 September).
The Sprite Mobile Studio will travel the country’s main cities, stopping at Mzansi’s hot spots, searching for the best in hip-hop talent. Consumers who think they have what it takes need to make sure that they don’t miss the Sprite Mobile Studio in their local area. Participants who are keen can visit the Sprite website at www.spritehiphop.co.za http://www.spritehiphop.co.za/>  (from Friday, 20 April 2012) for the full Sprite Mobile Studio route schedule.