New head of affiliates at AdMarula

AdMarula has appointed Bernadette Homor from Media Digital Agency, as its new Head of Affiliates. Homor has spent several years abroad where she held Affiliate Manager positions at Betfair, Expekt.com and Netrefer, before returning to South Africa in 2010. She has gained extensive experience in developing and structuring affiliate programmes, managing partners and publisher relationships, technical software development and product integration, and media tracking and serving.

Homor will step into her new role on the 9th January. Her main responsibilities will include managing the growth and acquisition of AdMarula’s publisher network, forging relationships with key partners, and assisting affiliates with practical guidance to help improve their strategies and results.