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Recognising the ever-increasing need to be able to provide performance based evaluations of advertisers’ media expenditure, the Independent Agency Search & Selection company (IAS) has partnered with UK- based international independent media auditing firm, Fairbrother Lenz Eley (FLE) in order to be able to conduct media audits. The performance analyses provided through this partnership will… read more
Ad agencies are a little greener and more environmentally aware, thanks to an initiative that saw the launch of ‘Keen2bgreen with Getaway’ during July. The brand’s sales teams dropped off recycling bins in leading agencies in Johannesburg and Cape Town – and Getaway will pick up the tab for their ongoing collection. At agency functions… read more
Media24 Weekly Magazines announced the appointment of Marc Ashton, a multi-award winning journalist and entrepreneur, as acting editor of Finweek. Ashton joined Fin24.com
Platypus Productions is representing Indian director Prakash Varma in South Africa. One of Asia’s top directors, Varma’s work should be well-known to local creatives. He won a Gold Craft for Best Use of Music at the recent Cannes Lions International Festival of Creativity for Train, his advert for Government of India Ministry of Railways. He also… read more
