Stuff, the much-loved tech magazine, licensed from Haymarket UK, is planning to go monthly next year after a new publishing venture has taken over its South African contract. The new media venture will be headed by Gisèle Wertheim Aymés, the owner and publishing editor of Longevity Media and a respected industry veteran, and . “Stuff [...]
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New Media continues winning streak
Content marketers New Media has scooped two sought after awards including the Gold award for the Best Integrated Print and Web Programme for Woolworths TASTE, at the Pearl Awards, which took place in New York (Monday 5 November). , an internal communications monthly magazine that is distributed to 35 000 First National Bank (FNB) employees, won a Bronze [...]
Local newspapers cornerstone of news in Northern Cape
Local newspapers are the cornerstone of communication and news in the Northern Cape, and potential advertisers should hone in on the region’s Afrikaans and Tswana speaking readers. This is according to Compass24 – a research survey conducted under the auspices of Ads24, the national advertising sales division for Media24’s newspapers and digital properties. “We researched [...]
Taste receives accolades at Galliova Awards
South African retailer Woolworths and New Media received top accolades at this year’s Galliova Awards when Woolworths TASTE food editor Abigail Donnelly walked away with two awards for the retailer’s customer magazine. Hailed for her innovative work on a magazine that is always pushing the boundaries, Donnelly was named Best Food Writer of the Year, [...]
BDLIVE breaks daily web traffic record
BDLIVE, Business Day’s two-month-old flagship website, this week proved its popularity among readers by breaking its predecessor’s daily web traffic record. Launched in early August to serve readers’ growing needs for up-to-date, accessible business news, comment and analysis, BDlive publishes content throughout the day on the web, a mobile site and via iPhone and iPad [...]
Print advertising isn’t properly researched
In most developing countries, including South Africa, print media is still prevalent – and relevant – but in South Africa, print advertising is seldom evaluated in terms of its effectiveness. So said researcher Marilu Smit at the recent annual conference of the Southern African Marketing Research Association (SAMRA) in Johannesburg. Smit took [...]
