Everything filed under "Marketing" in the AdVantage archive. Current reporting lives in Marketing.
’s Nicorette, a stop smoking aid, is based in Retreat in the Western Cape. It recently contracted PocketMedia Solutions to produce an informative Z-CARD that congratulates consumers on their decision to stop…
Technology investment company World of Avatar has bought a 50% stake in South Africa’s only free two-way SMS service, FSMS. The success of FSMS which launched in June 2010 and already receives two million page…
Buying trends is a waste of money if you don’t know how to use them, says Dennis Wong, Project Director at brand development and marketing insight consultancy, atAdded Value Australia.