Traffic calming circles in Dar es Salaam, Tanzania, have been upgraded to ‘works of art’ as part of that city’s urban regeneration and beautification initiative. Continental Outdoor Media worked in conjunction with local artists to beautify this road infrastructure. Says “In the past, when upgrading road infrastructure like traffic circles, those tasked to do so [...]
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Kagiso Broadcasting wins at MTN Radio Awards
The recent MTN Radio Awards held a number of big wins for Kagiso Broadcasting and radio brands Jacaranda FM, Heart 104.9FM and East Coast Radio. Between them the stations hauled several of the accolades on offer to commercial stations. Describing the wins as “significant”, Kagiso Broadcasting said it w as the quality, [...]
Paying homage to the next generation of advertising greats – The Loeries Adams & Adams Young Creative Category
Tenacious, brave, hardworking, ‘out of the box’ , spurred on by an inner creative spirit. These are just some of the qualities of the entrants in the Loeries Young Creatives Awards Category should have. “What’s more they represent characteristics which resonate with the Adams & Adams brand,” says Mariette du Plessis, senior partner at [...]
TLC and Dettol raise funds for the Children’s Hospital Trust
Dettol has launched its ‘Health for More Touch’ campaign across Unlimited’s TLC platforms for a period of three months. The campaign is encouraging consumers to buy any Dettol product and help raise funds for the Children’s Hospital Trust. The Dettol campaign demonstrates how a brand can combine CSI initiatives and product information in clear and creative [...]
