Cinemark, the official local representatives of Cannes Lions and its affiliated global advertising awards programmes, presents the latest news from the Cannes Lions International Festival of Creativity; which is now accepting entries across all 15 categories for its 2012 awards. will all be judged and awarded by the dedicated juries in Cannes, France, in June. [...]
Tag Archives | media
Why should advertisers audit their media?
“The advertising media spend of any advertiser is typically the company’s second or third highest outgoing cost and it is for this reason that most companies wish to assess this spend regularly, to ensure maximum efficiency is being achieved,” says Johanna McDowell, Managing Director IAS. Why should advertisers audit their media? The overall answer is [...]
Press freedom devotee honoured
Avusa Media Limited group chief executive Prakash Desai was honoured with a Print Media Fellowship for his contribution to press freedom in South Africa. He was presented with the fellowship at the Mondi Shanduka Newspaper Awards. Championed by Print Media South Africa (PMSA), the accolade honours individuals for their integrity, determination and dedication to the [...]
Latest Issue - May 2012
In This Issue:
- Aegis Media – see the future
- The age of eventing
- All things DIGITAL
- Fashion Media
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