It has been a successful year for the Loeries, with the second largest number of entries received since 2008 – over 3000 entry submissions from across Africa and the Middle East. The Loerie Awards “represent the gold standard for advertising in the country,” says Charl Bassil, General Manager of Carling Black Label at [...]
Tag Archives | Loerie Awards
James Hurman to speak at Loeries Seminar
The Loerie Awards is pleased to confirm James Hurman for the International Seminar of Creativity. James, author of The Case for Creativity, will take part in a panel discussion via Google Hangout during the seminar at Cape Town’s City Hall. He will be joined by two industry heavyweights – further information on these speakers [...]
Draftfcb acquires Hellocomputer
Draftfcb has announced it has acquired award-winning digital agency, Hellocomputer. With immediate effect, the agency group’s own digital arm, Mesh Interactive, will be rebranded as Hellocomputer and incorporated into the acquired concern to boost the merged entity’s total staff complement to more than 80 people working out of Johannesburg and Cape Town. The new Hellocomputer will immediately rank as one of the [...]
Loeries Design, Print and Print Craft panels announced
The Loeries is proud to announce the Communication Design, Print Communication and Print Crafts judging panels for The 34th Annual Loerie Awards. Communication Design Chairman: Chris Lee, Founder & Creative Director, Asylum (Singapore) Craig Wessels, Founder, Wicked Pixels Daniel Ting Chong, Freelance Illustrator Gaby de Abreu, Executive Creative Director, Switch Janet Kinghorn, Executive Creative Director, [...]
Digital call for action for Loeries
Draftfcb Johannesburg has embraced the challenge of spurring a historically laid-back and highly critical – or is that cynical? – audience to sit up and take note with a high-tech digitally-led call-to-action campaign for The 33rd Annual Loerie Awards. At first glance, the ‘Don’t hate. Create’ campaign, devised by Creative Directors Sergio Ines and Aviv [...]
