To raise awareness of the availability of its freshly brewed take-away coffee amongst LSM 8 – 10 consumers sitting in peak hour traffic in Johannesburg, Durban and Cape Town, Engen and Equatorial Coffee have selected Unlimited’s mobile media platform, Brandyourcar.com, as their advertising partner of choice. A first to the South African market, brandyourcar.com offers [...]
TomTom HD has new moving media campaign
TomTom is using the mobile media platform to entrench its new product, TomTom HD, into the market. Brandyourcar.com’s CEO, Pieter Groenewald, says that the marketing team from TomTom had a very specific target market and geographic segment in mind. “The client wanted to target highly trafficked highways and roads around Gauteng only, engaging men and [...]
Latest Issue - October 2011
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In This Issue:
- Profile: Joe Public is back
- Insight: Radio review
- Insight: Content marketing
- News Focus: The Habari Media symposium
- Brand Story: Steers
- Packaging is more than art...
Facebook Fan Page
- Rian van Heerden joins Jacaranda 94.2 June 29, 2011
- Pendoring Awards – deadline extended August 11, 2011
- New Isolezwe editor appointed April 15, 2011
- Assegai Awards 2011 all the winners November 25, 2011
- New MD for Continental Outdoor Africa division November 25, 2011
- No Regret Friday dress in white November 25, 2011
- Janine: ??? well, ek dink Riaan is die beste ding wat met ...
- Piet Barnard: Ja dit is dan ook die laaste keer wat ek na Jakara...
- Certificate Award: [...] Pendoring Awards – deadline extended �...
33rd Annual Loerie Awards Ads24 advertising Andrew Human Avusa Barry Sayer brandyourcar.com Campus Media ComutaNet D&AD Danielle Weakley Design Indaba direct marketing Draftfcb Draftfcb Durban featured Finweek FNB Isolezwe Jacaranda 94.2 Joe Public JWT Johannesburg Loeries 2011 Marc Ashton marketers marketing Media24 MediaShop Native Net#work BBDO New Media Nielsen Nikki Cockcroft Pendoring Awards Provantage public relations SMS social media South African Post Office Talk Radio 702 TAMS target market TNS Research surveys UCT Unilever Institute of Strategic Marketing Vodacom