How much do you love South Africa? Why are you happy to be living here? Why is it “lekker to be here”? After a recent rebranding campaign, Jacaranda FM last week announced the launch of its “Lekker To Be Here” campaign – a positioning statement which forms part of the station’s overall brand experience. For the last [...]
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Jacaranda 94.2 heats up with new lineup
Independent radio station, Jacaranda 94.2, has grown in leaps and bounds in the past year – 24% growth in Gauteng audiences, 27.9% Afrikaans market share in Gauteng and a 50% growth in English audiences, as per the newest SAARF RAMS 2011/1. In its commitment to giving listeners even more of all the top notch content [...]
