Six months ago, 140 BBDO creative intern Mawande (Manez) Sobetwa didn’t really know what a copywriter was. This weekend, he won gold at the Loerie Awards along with Lubalalo Mtati and JP Le Riche on the Snickers ‘Tongue Twister’ radio advertisement. Executive Creative Director at the agency, Ivan Johnson says that it’s fresh, unschooled and untainted talent [...]
Tag Archives | Apex Awards
2012 Apex Awards judges announced
After much consideration the eclectic selection of communication specialists is finalised to form the technically strong 2012 APEX awards adjudication panel that includes captains of industry, strategists, marketers, creatives and researchers. APEX is the only awards programme in the advertising and communications sector that honours effectiveness. Winners of an APEX are recognised for having succeeded [...]
