Can Ogilvy take top two creative positions? The battle for creative leadership has never been closer November 26, 2012. There’s still much to fight for in the remaining advertising competitions of 2012. One of the most intriguing possibilities is that Ogilvy Johannesburg will come in second, behind Ogilvy Cape Town, making it a clean sweep [...]
Tag Archives | advertising
THEWEEKINTEN 03
Ogilvy Cape thunders on In its hottest streak ever, the Cape agency continues to plunder awards T here seems to be no end to Ogilvy Cape Town’s hot streak. After topping the points tables of the Loerie and the Bookmark (digital marketing) awards, it now sits astride the Assegai awards table, for direct response and [...]
THEWEEKINTEN 02
November 12, 2012. Ads for an Epoch Facebook tries to emulate ‘1984’ and ‘Crazy Ones’ but doesn’t quite make it I nstead of commissioning a statue of its founder or setting up a charitable trust, a high-tech industry leader today may choose to mark its achievement with a self-conscious, epochal advertisement that makes a “Big [...]
Advance your career | University online short courses
AdVantage readers save R500 on university online short courses, presented part-time and entirely online throughout South Africa from November 2012 (all courses include a 5-week holiday break) The modern marketing landscape comes with equal amounts of challenges and opportunities. Get a headstart in boosting your career for 2013 with part-time short courses, presented online throughout [...]
THEWEEKINTEN 01
Ogilvy Cape’s hot streak Cape agency can’t be beaten for 2012’s top creative spot O gilvy Cape Town is on the hottest of hot streaks right now. It heads the creative leaderboard and has amassed enough points from the awards events so far that it can’t be overtaken in the two remaining events (see table). [...]
TVC For the new Toyota Innova Puts Dad In Mom’s Taxi
A well-meaning dad, brood of boisterous boys, surly teenager and quite-as-a-mouse ballerina-in-training star in the new television commercial from Draftfcb Johannesburg for Toyota SA’s answer to Mom’s Taxi, the New Toyota Innova. Introduced late in 2011, this multi-purpose vehicle is available as a 7- or 8-seater. The TVC, devised by Draftfcb Executive Creative Director James [...]
Paying homage to the next generation of advertising greats – The Loeries Adams & Adams Young Creative Category
Tenacious, brave, hardworking, ‘out of the box’ , spurred on by an inner creative spirit. These are just some of the qualities of the entrants in the Loeries Young Creatives Awards Category should have. “What’s more they represent characteristics which resonate with the Adams & Adams brand,” says Mariette du Plessis, senior partner at [...]
Specialised retail media agency opens new division
Primedia Lifestyle, local shopping centre marketing consultancy has added a further dimension to its comprehensive solution with the introduction of media specialist division Media Xpress. The specialist retail media planning, buying and strategy division delivers significant media buying for power Primedia Lifestyle and its portfolio of over 50 top shopping centres, across advertising platforms best [...]
Bookmarks announces dates for annual awards ceremony
The 2011 Bookmarks committee is forging ahead with plans for this year’s Bookmarks awards, the annual digital accolades managed and bestowed by the Digital Media and Marketing Association. A number of sponsors have already booked their categories for what the 2011 committee promises will be the best Bookmarks awards to date. The Bookmarks awards ceremony [...]
Part-time AAA print production course
Learn the basics of print production part-time. Develop practical insights into the application of the print process required in graphic design and advertising. Course – 56 hours (Saturday mornings) Date – 23 July – 26 November 2011 Cost – R5800 pp Contact – Ruvimbo Tengende 011 7812772 or email [email protected]