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Intern wins gold at the Loeries

Six months ago, 140 BBDO creative intern Mawande (Manez) Sobetwa didn’t really know what a copywriter was. This weekend, he won gold at the Loerie Awards along with Lubalalo Mtati and JP Le Riche on the Snickers ‘Tongue Twister’ radio advertisement.  Executive Creative Director at the agency, Ivan Johnson says that it’s fresh, unschooled and untainted talent [...]

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