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Phat Joe leaving Heart 104.9 FM

By Gillian Abrahams · AdVantage archive
From the AdVantage archive. This report was published on this domain when AdVantage covered the South African media, marketing and advertising industry as a monthly title. It is kept online for reference and has not been updated; people, prices and companies named in it have moved on.
Phat Joe leaving Heart 104.9 FM
Celebro Studios Gallery. Photo: RuslonV · CC BY-SA 4.0 · Wikimedia Commons

On-air morning show host Phat Joe has announced he will be leaving Heart 104.9 FM. His last day on-air will be Friday, 12 October 2012.

With more than seventeen years of broadcasting experience,  Phat Joe says “I have decided to focus my time and energy on my television show Real Goboza (RGB)  on SABC 1 and MTN’s new cellphone radio service, MTN Play Radio. Thank you to the wonderful staff at Heart 104.9FM for inspiring me and making me feel so at home.  More specifically I would like to thank the morning show team for their support and dedication over the past three years. We’ve become more than just colleagues, we’ve become family. Finally, I would like to wish the station continued success.”

The Heart 104.9 FM Breakfast Show team includes the equally outspoken Nick Feinberg as Sports Anchor, Traffic Anchor Julian Naidoo, Producer Melanie Jones and Technical Producer Francois Nel.

Progamme Manager says “Phat Joe is best known for his interviews, and bold topical and comedic on-air style.

MD Gavin Meiring adds: “Phat Joe has made a huge impact on the local radio industry with his outspoken approach to broadcasting and Heart 104.9 is extremely proud of what he has achieved. He set a new benchmark for radio with his unique approach. Some of his best on-air moments include challenging the City of Cape Town on the ‘open toilet’ debacle; spearheading the Station’s  ‘Two Guys and a Wedding’ multimillion Rand promotion, and running for Bafana Bafana during the 2010 World Cup.”

Keep your dial locked onto Heart 104.9FM 24 hours a day, Monday to Sunday, or visit www.1049.fm.

Filed under: heart 104 9 · mtm radio · phat joe · real goboza · sa radio industry · vernon adams

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